Should I Expect Increased SEO Traffic by Optimizing Image Tags
Images on your web site are yet another way for you to improve your Google SEO page rank. All images have file names. For example when you download them from your camera they may have a generic file name like DSC00456.jpg. You should rename the photo or videos before they are uploaded to your website. The photo file name should be descriptive with the keyword for that page in the file name of the photo. For example, the photo example above (DSC00456.jpg) might be of a glass of wine. If your page is optimized around the keyword phrase “red wine tasting”. The photo should have a file name like “Sue-is-enjoying-our-new-merlot-at-our-red-wine-tasting-party.jpg”. Google and the other search engines now know what this picture is about and that it ties into the main keyword content on your page.
SEO best practice for optimizing image tags is for your images and videos to include a descriptive name before they are uploaded to your website. Many internet searches are done specifically on images. This just might drive more traffic to your web site. Optimizing image tags is especially important if you are actually selling the images or photographs on your website.
In addition to the file names, if your website software lets you add Alt Txt for your images, you should also make sure your descriptive text is included here also. Again, the Alt Txt information reinforces to the search engines like Google what your image and page is about.
TBD IMG Syntax
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