Local SEO, Business Address and Phone Number on Your Website

For Local SEO, your local business website should include your business address and local phone number exactly as it’s shown in your business profile page.  Meaning that your company name, street address, city, state and phone number should all be in exactly the same format, use the same abbreviations and capitalizations.   This will help the search engines properly aggregate your data.

Ideally for Local SEO, your business address and local phone number should be on the bottom of each page of your website.  If for business reasons, you don’t want the address on each page or if you have multiple locations, than you may want to consider one of the following:

a) Add your local address and phone number to your “contact us” or company information page.

b) If you have multiple locations than create a separate page for each location on your website, maybe showing a picture of your building, hours, and a map with directions to each location.

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