Will SEO and Local SEO Exist in Five Years?
Yes SEO and Local SEO will exist in five years. Google tries to make it so you don’t need to be an SEO expert but in the end using white hat SEO best practice is like polishing your website’s resume. As tools and search technology changes, so will the content and what’s needed to continue to give you a top listing in the search engines.
Use SEO to continually update and make sure your website well represented. You want to make the right impressions for site visitors and the search engines. As you add content, use white hat versus black hat SEO strategies, follow content best practices, make sure it’s correct canonically and above all else stay away from black hat SEO practices. Black hat SEO will become less and less productive over time and your energy will become wasted.
Even Google supports SEO, they have their webmaster tools to help you understand and improve your website as well as published SEO Starter Guidelines. Matt Cutts even has his own blog where he continues address SEO and Google.
Do it right and SEO will pay dividends in organic search results.
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