SEO
Two Website Tools for your Small Business – Analytics and Webmaster Tools
Most businesses spend time and money attempting to drive new leads and customers to their business without really knowing if it’s working or not. You can how change that for your website with Google Analytics and Google Webmaster Tools, best part is they are both free. The team at Google has created two tools to... »
Google SEO Search Engine Optimization Starter Guide
The Google SEO team put together this great starter guide for white hat SEO techniques. Before making changes to your website or hiring a consultant, you should become familiar with all the techniques described in this guide. It’s the foundation for SEO website design practices which will help drive organic search results to your... »
Video to Help Small Business Market and Advertise their Business for 2010
Here are more details on Small Business Marketing and Advertising their Business for 2010. Watch the videos for ideas on: Website design and content designed for Google SEO organic search results Improved Google Organic Search Results Google AdWords Advertising Google Analytics Google Webmaster Tools Craigslist Marketing and Advertisng Frontpage Marketing and Advertising Twitter Marketing and Advertising Efficient Integration »
Do Google Search Results Snippets and Titles change over time?
Google tries to return the best snippet and title for a website page base on the page content. The title of the snippet is the heading above the two line snippet or description for that website page. For example, if you search for “flowers”, Google shows the word flowers highlighted in what they believe... »
White Hat SEO Versus Black Hat SEO
In short white hat SEO are techniques approved by Google and the other search engines and black hat SEO tactics are not approved and can get you black balled from organic search results. White hat SEO tends to be more natural in its content. Search engine index algorithms try to minimize the effects of... »
Page Titles should be Unique and Accurate
The title tag for your page tells both your visitors and the search engines what the topic for that page is. The <title> tag is part of the HTML for your page and should be placed between the <head> tags. Each page on your website should have a unique title based on the content... »
HTML Syntax for Inserting a Picture and Image Alt Text Using ![]()
The HTML Syntax for Inserting a picture on your website is: <IMG SRC=”filename” ALT=”alternate picture description” WIDTH HEIGHT> SRC tells the browser what the file name is and where it’s located. This “filename” of the image should include the full path or location on the internet. The file name should include the page’s SEO keywords. This... »
Keyword Page Content Video Example for Google SEO
Often times customer’s ask me for an example of keyword page content optimization for Google SEO best practice. I put together this video to quickly show you a page with the proper content. To optimize your website keyword page content you should include the keyword phrase in: the page file name URL the page title the first paragraph... »
What is Link Anchor Text?
Link anchor text is typically the readable text you see on a webpage. It’s normally highlighted in a different color and/or underlined. When you click the anchor text it takes you to a new web page. For example: Sign up for the RichClose dot com Newsletter. In this case “Newsletter” is the anchor text which takes... »
Should I Expect Increased SEO Traffic by Optimizing My Images
Increase the traffic to your website by optimizing all the images and pictures with good descriptive files names and alternate image text. Make sure the page keyword is included in your image descriptions. »